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Date/Time of Last Update: Thu Feb 22 06:00:41 2024 UTC




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EU cuts toxic air limits but still falls short of WHO guidelines
Wed, 21 Feb 2024 10:30:42 GMT

Rules hailed as once-in-a-generation chance to improve air quality but loopholes will let member states delay by up to a decade

The European Union has agreed to set stricter limits on the toxic particles and dangerous gas that dirty its air, but will not aim for the levels that doctors and economists recommend.

The new rules slash the yearly limits for fine particulates known as PM2.5 – which wreak havoc on the whole body because they are small enough to slip into the bloodstream – from 25 µg/m³ to 10 µg/m³, and for nitrogen dioxide, a gas that hurts the lungs, from 40 µg/m³ to 20 µg/m³.

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Match ID: 0 Score: 55.00 source: www.theguardian.com age: 0 days
qualifiers: 40.00 air pollution, 15.00 toxic

‘Safe’ air-quality levels in US, UK and EU still harmful for health, study says
Wed, 21 Feb 2024 23:30:36 GMT

Even small amount of exposure to minute soot particles – known as PM2.5 – raises the risk of cardiovascular disease

The sooty air pollution spewed out by cars, trucks and factories is causing widespread harm to people’s hearts and lungs even with the smallest amounts of exposure, with government regulations still routinely allowing for dangerous risks to public health, two major new studies have found.

There is no safe amount of a microscopic form of airborne pollution known as PM2.5, consisting of tiny particles of soot measuring less than the width of a human hair, for heart and lung health, US researchers found, with even small amounts raising the risk of potentially serious problems.

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Match ID: 1 Score: 40.00 source: www.theguardian.com age: 0 days
qualifiers: 40.00 air pollution

Air pollution could be significant cause of dementia – even for those not predisposed
Wed, 21 Feb 2024 21:13:51 GMT

People in areas of high PM2.5 concentrations had higher amounts of amyloid plaques in brain

Air pollution from traffic is linked to some of the more severe forms of dementia, and could be a significant cause of the condition among those who are not already genetically predisposed to it, research suggests.

Research carried out in Atlanta, Georgia, found that people with higher exposure to traffic-related fine particulate matter air pollution were more likely to have high amounts of the amyloid plaques in their brains that are associated with Alzheimer’s.

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Match ID: 2 Score: 40.00 source: www.theguardian.com age: 0 days
qualifiers: 40.00 air pollution

Biden calls Putin a ‘crazy SOB’ and says Trump remark on Navalny ‘astounds me’
Thu, 22 Feb 2024 04:47:12 GMT

The US president, who is known for a tendency to go off script, made the comments at a San Francisco fundraiser

US President Joe Biden has called Russian President Vladimir Putin a “crazy SOB” during a fundraiser in San Francisco, as well as taking aim at his predecessor, Donald Trump, for comparing himself to a Russian opposition leader who died last week in an Arctic prison.

Biden was talking about climate change when he said, “We have a crazy SOB like Putin and others, and we always have to worry about nuclear conflict, but the existential threat to humanity is climate.”

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Match ID: 3 Score: 15.00 source: www.theguardian.com age: 0 days
qualifiers: 15.00 climate change

The Marshall Star for February 21, 2024
Thu, 22 Feb 2024 00:43:15 +0000
Marshall Center Director Holds First Media Event By Jessica Barnett NASA Marshall Space Flight Center’s newest center director, Joseph Pelfrey, took to the podium Feb. 15 in the lobby of Building 4221 to host his first media event since his appointment to the position. Pelfrey, who had been serving as acting center director since August […]
Match ID: 4 Score: 15.00 source: www.nasa.gov age: 0 days
qualifiers: 15.00 carbon

Growth in CO2 emissions leaves China likely to miss climate targets
Thu, 22 Feb 2024 00:01:37 GMT

Carbon intensity of the country’s economy remains high, despite rapid improvements in clean energy output

China is off track on all of its core 2025 climate targets, despite the fact that clean energy is now the biggest driver of the country’s economic growth, analysis has found.

After years of extraordinarily rapid growth, China is now grappling with a slowdown that is causing ripples internally and internationally. The government has supercharged the growth of the renewable energy industry but it has imultaneously poured stimulus funds into construction and manufacturing, and continues to approve coal power.

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Match ID: 5 Score: 15.00 source: www.theguardian.com age: 0 days
qualifiers: 15.00 carbon

NASA Invites Media to First Astronaut Launch Aboard Boeing’s Starliner
Wed, 21 Feb 2024 21:31:47 +0000
As part of NASA’s Commercial Crew Program, the agency opened media accreditation for the launch of NASA’s Boeing Crew Flight Test to the International Space Station. The mission will be the company’s first Starliner spacecraft mission with crew. NASA astronauts Butch Wilmore and Suni Williams will launch aboard Starliner on a United Launch Alliance Atlas […]
Match ID: 6 Score: 15.00 source: www.nasa.gov age: 0 days
qualifiers: 15.00 carbon

Studying Arctic Ice
Wed, 21 Feb 2024 20:00:38 +0000
In this image from July 12, 2011, crew from the U.S. Coast Guard Cutter Healy retrieve a supply canister dropped by parachute during the Impacts of Climate on Ecosystems and Chemistry of the Arctic Pacific Environment, or ICESCAPE, mission. ICESCAPE was a multi-year project sponsored by NASA to determine the impact of climate change upon […]
Match ID: 7 Score: 15.00 source: www.nasa.gov age: 0 days
qualifiers: 15.00 climate change

NASA Astronomer Sees Power in Community, Works to Build More
Wed, 21 Feb 2024 17:22:18 +0000
Science is often portrayed as a solitary affair, where discoveries are made by lone geniuses toiling in isolation. But Dr. Natasha Batalha, an astronomer at NASA’s Ames Research Center in California’s Silicon Valley, says solving problems with the people around her is one of the best parts of her job.  “Oh, man, working with people […]
Match ID: 8 Score: 15.00 source: www.nasa.gov age: 0 days
qualifiers: 15.00 carbon

Soft jocks: toxic masculinity is out – sensitive men with huge muscles are in
Wed, 21 Feb 2024 16:29:03 GMT

From Paul Mescal to Travis Kelce, there is a new paradigm for the modern man. But is it really progress?

Name: Soft jocks.

Age: Probably under 40.

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Match ID: 9 Score: 15.00 source: www.theguardian.com age: 0 days
qualifiers: 15.00 toxic

Ride the Wave of Radio Astronomy During the Solar Eclipse
Wed, 21 Feb 2024 16:24:06 +0000
Students and science enthusiasts are invited to catch a real-time look at radio astronomy as scientists explore magnetic hotspots on the Sun during a live, virtual solar eclipse event on April 8, 2024. A massive, 34-meter telescope once used by NASA’s Deep Space Network to communicate with spacecraft will point towards the Sun during the […]
Match ID: 10 Score: 15.00 source: science.nasa.gov age: 0 days
qualifiers: 15.00 carbon

Forget Labour and the Tories: the ‘carbon parties’ will not save us. That’s why Just Stop Oil wants your votes
Wed, 21 Feb 2024 15:36:52 GMT

We are seeing cowardice on a huge scale, so we will ratchet up pressure on MPs. We’ll also seek our own voice in parliament

After two years of civil resistance, Just Stop Oil has made the issue of new oil and gas licences part of the political debate. These consents, which had previously passed almost unnoticed, have now become a major event. The government has responded to the movement by issuing three sets of repressive legislation. That is a response – even if not the one required or demanded. Yet people are still on the streets in defiance.

The Conservative party has spent months raising the profile of Just Stop Oil, and painting the Labour party as its political wing. If only this were true. Still, this means that, ahead of and after the general election, Just Stop Oil is now part of the national political debate.

Sarah Lunnon is a co-founder of Just Stop Oil

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Match ID: 11 Score: 15.00 source: www.theguardian.com age: 0 days
qualifiers: 15.00 carbon

In the age of ‘toxicity’, are we walking away from friendships too quickly?
Wed, 21 Feb 2024 13:00:23 GMT

As platonic relationships receive more attention, both good and bad, we may be erring by trying to ‘optimise’ our friendships

My friend is having trouble with her friend – let’s call her Kelsey.

A few months ago, Kelsey made a thoughtless remark that hurt my friend’s feelings, and left her questioning their bond. After talking it over with her therapist, my friend came up with a plan to bring it up with Kelsey. But when they next met up, the timing wasn’t right.

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Match ID: 12 Score: 15.00 source: www.theguardian.com age: 0 days
qualifiers: 15.00 toxic

Forget Carbon Offsets. The Planet Needs Carbon Removal Credits
Wed, 21 Feb 2024 09:00:00 +0000
The carbon removal market is fast growing, with an array of different removal methods available to businesses keen to mitigate their environmental impact.
Match ID: 13 Score: 15.00 source: www.wired.com age: 0 days
qualifiers: 15.00 carbon

NASA Selects University Teams to Explore Innovative Aeronautical Research
Wed, 21 Feb 2024 05:50:33 +0000
NASA has selected another five university teams to participate in real-world aviation research challenges that could help transform flight in the skies above our communities. Research topics range from safeguarding automated aircraft from cyberattacks to finding ways to help aircraft operations across the nation more quickly recover from delays due to major storms or technical […]
Match ID: 14 Score: 15.00 source: www.nasa.gov age: 1 day
qualifiers: 15.00 carbon

Become a SunSketcher, and Help Measure the Shape of the Sun!
Tue, 20 Feb 2024 21:35:49 +0000
What shape Is the Sun? Hint: it’s not perfectly round! Knowing precisely how the Sun’s shape deviates from a sphere can teach us about its interior and test theories of gravity. You can help measure the Sun’s shape by joining the SunSketcher project! During the total solar eclipse on April 8, 2024, we need help from volunteers […]
Match ID: 15 Score: 15.00 source: science.nasa.gov age: 1 day
qualifiers: 15.00 carbon

NASA Sets Coverage of First US Uncrewed Commercial Moon Landing
Tue, 20 Feb 2024 20:11:21 +0000
Editor’s Note: This advisory was updated Feb. 21, 2024, to reflect updated times for the target landing of Intuitive Machines’ Odysseus lunar lander and NASA coverage of the event. As part of NASA’s CLPS (Commercial Lunar Payload Services) initiative and Artemis campaign, Intuitive Machines is targeting no earlier than 5:30 p.m. EST Thursday, Feb. 22, to […]
Match ID: 16 Score: 15.00 source: www.nasa.gov age: 1 day
qualifiers: 15.00 carbon

Vaclav Smil and the Value of Doubt
Tue, 20 Feb 2024 11:00:00 +0000
A ruthless dissector of unwarranted assumptions takes on environmental catastrophists and techno-optimists.
Match ID: 17 Score: 15.00 source: www.newyorker.com age: 1 day
qualifiers: 15.00 climate change

The Transport Companies Leaving Fossil Fuels Behind
Tue, 20 Feb 2024 09:00:00 +0000
Hydrogen-powered planes, more fuel-efficient aircraft designs, and all-electric parcel delivery services are just some of the ways in which the transport sector is looking to decarbonize.
Match ID: 18 Score: 15.00 source: www.wired.com age: 1 day
qualifiers: 15.00 carbon

Los Angeles Just Proved How Spongy a City Can Be
Mon, 19 Feb 2024 13:00:00 +0000
As relentless rains pounded LA, the city’s “sponge” infrastructure helped gather 8.6 billion gallons of water—enough to sustain over 100,000 households for a year.
Match ID: 19 Score: 15.00 source: www.wired.com age: 2 days
qualifiers: 15.00 climate change

Tech Still Isn’t Doing Enough to Care for the Environment
Mon, 19 Feb 2024 10:00:00 +0000
Priscilla Chomba-Kinywa, CTO of Greenpeace, says technology firms must shape up—and consumers and business clients should walk away if they don’t.
Match ID: 20 Score: 15.00 source: www.wired.com age: 2 days
qualifiers: 15.00 climate change

Moment giant Antarctica drone takes off
Scientists want to use the robot plane to reach inaccessible areas to understand climate change.
Match ID: 21 Score: 15.00 source: feeds.bbci.co.uk
qualifiers: 15.00 climate change

All That Rain Is Driving Up Cases of a Deadly Fungal Disease in California
Sat, 17 Feb 2024 13:00:00 +0000
Valley fever is thriving as California swings widely between drought and flooding.
Match ID: 22 Score: 10.71 source: www.wired.com age: 4 days
qualifiers: 10.71 climate change

NASA Collaborates in an International Air Quality Study
Mon, 12 Feb 2024 20:53:51 +0000
NASA and international researchers are studying the air quality in Asia as part of a global effort to better understand the air we breathe. In collaboration with Korea’s National Institute of Environmental Research (NIER), the Airborne and Satellite Investigation of Asian Air Quality, or ASIA-AQ mission, will collect detailed atmospheric data over several locations in […]
Match ID: 23 Score: 7.86 source: www.nasa.gov age: 9 days
qualifiers: 5.71 air pollution, 2.14 carbon

Caring for patients and cutting carbon: how a pioneering cancer clinic is reducing emissions
Thu, 15 Feb 2024 12:42:45 GMT

A hospital’s work to limit its environmental impact is creating better treatments for patients while lessening harm to the planet

Perched on a dramatic riverbank and filled with towering tropical plants, the Champalimaud Clinical Centre in Lisbon is not what comes to mind with the words “cancer treatment” – but the work it is doing could be a template for the future of healthcare.

New cancer cases across the world are predicted to increase by more than 50% by 2040, according to the Global Cancer Observatory. And with increased demand for treatment will come a cost that is only now being addressed – its impact on the environment. Given that the world’s healthcare sector is already responsible for 4.4% of the planet’s carbon emissions – surprisingly more than aviation or shipping – the implications for the climate crisis are significant.

Continue reading...
Match ID: 24 Score: 6.43 source: www.theguardian.com age: 6 days
qualifiers: 6.43 carbon

Pro-Israel DMFI Backs Centrist Democrat Who Progressives Fear Will Side With GOP
Fri, 09 Feb 2024 17:50:49 +0000

DMFI, a staunch ally of the right-wing AIPAC, is only the latest centrist group to throw support behind conservative Democrat Tom Suozzi.

The post Pro-Israel DMFI Backs Centrist Democrat Who Progressives Fear Will Side With GOP appeared first on The Intercept.


Match ID: 25 Score: 2.14 source: theintercept.com age: 12 days
qualifiers: 2.14 climate change

NASA Releases STEM Toolkit for Advanced Air Mobility
Wed, 31 Jan 2024 05:36:06 +0000
NASA Aeronautics has released a new STEM toolkit focusing on Advanced Air Mobility for educators and students of all ages. The toolkit, comprised of numerous educational activities, is a free resource for anyone who is interested in learning more about the Advanced Air Mobility mission’s goal of enabling the use of drones and other new […]
Match ID: 26 Score: 2.14 source: www.nasa.gov age: 22 days
qualifiers: 2.14 carbon

Can Second-Generation Ethanol Production Help Decarbonize the World?
2024-01-30T00:00:00Z

Match ID: 27 Score: 2.14 source: hbswk.hbs.edu age: 23 days
qualifiers: 2.14 carbon

Do Disasters Rally Support for Climate Action? It's Complicated.
2024-01-29T00:00:00Z
Reactions to devastating wildfires in the Amazon show the contrasting realities for people living in areas vulnerable to climate change. Research by Paula Rettl illustrates the political ramifications that arise as people weigh the economic tradeoffs of natural disasters.
Match ID: 28 Score: 2.14 source: hbswk.hbs.edu age: 24 days
qualifiers: 2.14 climate change

NASA Awards Contract for Aviation, Railroad Safety Reporting Systems
Fri, 26 Jan 2024 23:37:13 +0000
NASA has awarded a contract to Booz Allen Hamilton Inc. of McLean, Virginia, for the maintenance and operation of incident reporting programs and continuing development to improve current and future reporting systems. The Aviation Safety Reporting System and Related Systems award is a cost-plus-fixed-fee indefinite-delivery/indefinite-quantity contract managed by the Human Systems Integration Division at NASA’s […]
Match ID: 29 Score: 2.14 source: www.nasa.gov age: 26 days
qualifiers: 2.14 carbon

After Three Years on Mars, NASA’s Ingenuity Helicopter Mission Ends
Thu, 25 Jan 2024 19:30:09 +0000
NASA’s history-making Ingenuity Mars Helicopter has ended its mission at the Red Planet after surpassing expectations and making dozens more flights than planned. While the helicopter remains upright and in communication with ground controllers, imagery of its Jan. 18 flight sent to Earth this week indicates one or more of its rotor blades sustained damage […]
Match ID: 30 Score: 2.14 source: www.nasa.gov age: 27 days
qualifiers: 2.14 carbon

NASA Autonomous Flight Software Successfully Used in Air Taxi Stand-Ins
Thu, 25 Jan 2024 16:54:03 +0000
In late October, two research helicopters from the manufacturer Sikorsky, a Lockheed Martin company, made a dozen test flights over Long Island Sound, Connecticut taking care to avoid other aircraft in the area around them. Except the ordinary-looking helicopters were flying autonomously – guided by NASA-designed software – and those other aircraft were virtual, part […]
Match ID: 31 Score: 2.14 source: www.nasa.gov age: 27 days
qualifiers: 2.14 carbon

How Russia is taking control of the Arctic – video
Thu, 25 Jan 2024 09:45:05 GMT

Controlling the Arctic has long been an ambition of Soviet and Russian leaders. And it's not hard to see why: the Arctic contains vast deposits of untapped fossil fuels, it is of huge strategic importance militarily and represents an emerging trade route between Asia and the west to rival the Suez canal. But Russia is not the only country with designs on the Arctic. Canada and Denmark have also staked a claim and, in military terms, Nato is bearing down on all sides. Yet Vladimir Putin is closer than any of his predecessors to gaining control of the polar region. Josh Toussaint-Strauss explores how Russia is trying to entrench its claim to the Arctic

Continue reading...
Match ID: 32 Score: 2.14 source: www.theguardian.com age: 27 days
qualifiers: 2.14 toxic

Amazon's record drought driven by climate change
Wed, 24 Jan 2024 17:37:35 GMT
The world's largest rainforest protects us from climate change but deforestation has left it vulnerable.
Match ID: 33 Score: 2.14 source: www.bbc.co.uk age: 28 days
qualifiers: 2.14 climate change

NASA’s DC-8 to Fly Low-Altitude Over Central Valley, CA
Tue, 23 Jan 2024 18:13:22 +0000
What: NASA Armstrong Flight Research Center’s DC-8 aircraft will fly over Central Valley and surroundings areas as part of an air quality field study. Residents in the areas below will see and hear the aircraft as it flies to achieve these measurements.   Where: Central Valley, CA and surrounding areas  When: Tuesday, January 23, 2024 at mid-morning to early […]
Match ID: 34 Score: 2.14 source: www.nasa.gov age: 29 days
qualifiers: 2.14 carbon

A New Way to See Your Climate Anxiety
Mon, 22 Jan 2024 12:00:00 +0000
The climate crisis has become a mental health crisis. But eco-anxiety isn’t necessarily a pathology.
Match ID: 35 Score: 2.14 source: www.wired.com age: 30 days
qualifiers: 2.14 climate change

Global Emissions Could Peak Sooner Than You Think
Wed, 17 Jan 2024 12:00:00 +0000
Global deployment of solar and wind power, plus a surge in EV sales, means emissions from fossil-fuel-derived energy will finally hit the downward slope.
Match ID: 36 Score: 2.14 source: www.wired.com age: 35 days
qualifiers: 2.14 carbon

NASA, Lockheed Martin Reveal X-59 Quiet Supersonic Aircraft
Fri, 12 Jan 2024 21:24:13 +0000
NASA and Lockheed Martin formally debuted the agency’s X-59 quiet supersonic aircraft Friday. Using this one-of-a-kind experimental airplane, NASA aims to gather data that could revolutionize air travel, paving the way for a new generation of commercial aircraft that can travel faster than the speed of sound. “This is a major accomplishment made possible only […]
Match ID: 37 Score: 2.14 source: www.nasa.gov age: 40 days
qualifiers: 2.14 carbon

Can the carbon-offset market be saved?
Wed, 20 Dec 2023 13:42:15 +0000
Market prices have crashed
Match ID: 38 Score: 2.14 source: www.economist.com age: 63 days
qualifiers: 2.14 carbon

Ahrefs vs SEMrush: Which SEO Tool Should You Use?
Tue, 01 Mar 2022 12:16:00 +0000
semrush vs ahrefs


SEMrush and Ahrefs are among the most popular tools in the SEO industry. Both companies have been in business for years and have thousands of customers per month.

If you're a professional SEO or trying to do digital marketing on your own, at some point you'll likely consider using a tool to help with your efforts. Ahrefs and SEMrush are two names that will likely appear on your shortlist.

In this guide, I'm going to help you learn more about these SEO tools and how to choose the one that's best for your purposes.

What is SEMrush?

semrush

SEMrush is a popular SEO tool with a wide range of features—it's the leading competitor research service for online marketers. SEMrush's SEO Keyword Magic tool offers over 20 billion Google-approved keywords, which are constantly updated and it's the largest keyword database.

The program was developed in 2007 as SeoQuake is a small Firefox extension

Features

  • Most accurate keyword data: Accurate keyword search volume data is crucial for SEO and PPC campaigns by allowing you to identify what keywords are most likely to bring in big sales from ad clicks. SEMrush constantly updates its databases and provides the most accurate data.
  • Largest Keyword database: SEMrush's Keyword Magic Tool now features 20-billion keywords, providing marketers and SEO professionals the largest database of keywords.

  • All SEMrush users receive daily ranking data, mobile volume information, and the option to buy additional keywords by default with no additional payment or add-ons needed
  • Most accurate position tracking tool: This tool provides all subscribers with basic tracking capabilities, making it suitable for SEO professionals. Plus, the Position Tracking tool provides local-level data to everyone who uses the tool.
  • SEO Data Management: SEMrush makes managing your online data easy by allowing you to create visually appealing custom PDF reports, including Branded and White Label reports, report scheduling, and integration with GA, GMB, and GSC.
  • Toxic link monitoring and penalty recovery: With SEMrush, you can make a detailed analysis of toxic backlinks, toxic scores, toxic markers, and outreach to those sites.
  • Content Optimization and Creation Tools: SEMrush offers content optimization and creation tools that let you create SEO-friendly content. Some features include the SEO Writing Assistant, On-Page SEO Check, er/SEO Content Template, Content Audit, Post Tracking, Brand Monitoring.

Ahrefs

ahrefs


Ahrefs is a leading SEO platform that offers a set of tools to grow your search traffic, research your competitors, and monitor your niche. The company was founded in 2010, and it has become a popular choice among SEO tools. Ahrefs has a keyword index of over 10.3 billion keywords and offers accurate and extensive backlink data updated every 15-30 minutes and it is the world's most extensive backlink index database.

Features

  • Backlink alerts data and new keywords: Get an alert when your site is linked to or discussed in blogs, forums, comments, or when new keywords are added to a blog posting about you.
  • Intuitive interface: The intuitive design of the widget helps you see the overall health of your website and search engine ranking at a glance.
  • Site Explorer: The Site Explorer will give you an in-depth look at your site's search traffic.
  • Domain Comparison
  • Reports with charts and graphs
  • JavaScript rendering and a site audit can identify SEO issues.
  • A question explorer that provides well-crafted topic suggestions

Direct Comparisons: Ahrefs vs SEMrush

Now that you know a little more about each tool, let's take a look at how they compare. I'll analyze each tool to see how they differ in interfaces, keyword research resources, rank tracking, and competitor analysis.

User Interface

Ahrefs and SEMrush both offer comprehensive information and quick metrics regarding your website's SEO performance. However, Ahrefs takes a bit more of a hands-on approach to getting your account fully set up, whereas SEMrush's simpler dashboard can give you access to the data you need quickly.

In this section, we provide a brief overview of the elements found on each dashboard and highlight the ease with which you can complete tasks.

AHREFS

ahrefs interface


The Ahrefs dashboard is less cluttered than that of SEMrush, and its primary menu is at the very top of the page, with a search bar designed only for entering URLs.

Additional features of the Ahrefs platform include:

  • You can see analytics from the dashboard, including search engine rankings to domain ratings, referring domains, and backlink
  • Jumping from one tool to another is easy. You can use the Keyword Explorer to find a keyword to target and then directly track your ranking with one click.
  • The website offers a tooltip helper tool that allows you to hover your mouse over something that isn't clear and get an in-depth explanation.

SEMRUSH

semrush domain overview


When you log into the SEMrush Tool, you will find four main modules. These include information about your domains, organic keyword analysis, ad keyword, and site traffic.

You'll also find some other options like

  • A search bar allows you to enter a domain, keyword, or anything else you wish to explore.
  • A menu on the left side of the page provides quick links to relevant information, including marketing insights, projects, keyword analytics, and more.
  • The customer support resources located directly within the dashboard can be used to communicate with the support team or to learn about other resources such as webinars and blogs.
  • Detailed descriptions of every resource offered. This detail is beneficial for new marketers, who are just starting.

WHO WINS?

Both Ahrefs and SEMrush have user-friendly dashboards, but Ahrefs is less cluttered and easier to navigate. On the other hand, SEMrush offers dozens of extra tools, including access to customer support resources.

When deciding on which dashboard to use, consider what you value in the user interface, and test out both.

Rank Tracking

If you're looking to track your website's search engine ranking, rank tracking features can help. You can also use them to monitor your competitors.

Let's take a look at Ahrefs vs. SEMrush to see which tool does a better job.

Ahrefs

ahrefs rank tracking


The Ahrefs Rank Tracker is simpler to use. Just type in the domain name and keywords you want to analyze, and it spits out a report showing you the search engine results page (SERP) ranking for each keyword you enter.

Rank Tracker looks at the ranking performance of keywords and compares them with the top rankings for those keywords. Ahrefs also offers:

You'll see metrics that help you understand your visibility, traffic, average position, and keyword difficulty.

It gives you an idea of whether a keyword would be profitable to target or not.

SEMRUSH

semrush position tracking


SEMRush offers a tool called Position Tracking. This tool is a project tool—you must set it up as a new project. Below are a few of the most popular features of the SEMrush Position Tracking tool:

All subscribers are given regular data updates and mobile search rankings upon subscribing

The platform provides opportunities to track several SERP features, including Local tracking.

Intuitive reports allow you to track statistics for the pages on your website, as well as the keywords used in those pages.

Identify pages that may be competing with each other using the Cannibalization report.

WHO WINS?

Ahrefs is a more user-friendly option. It takes seconds to enter a domain name and keywords. From there, you can quickly decide whether to proceed with that keyword or figure out how to rank better for other keywords.

SEMrush allows you to check your mobile rankings and ranking updates daily, which is something Ahrefs does not offer. SEMrush also offers social media rankings, a tool you won't find within the Ahrefs platform. Both are good which one do you like let me know in the comment.

Keyword Research

Keyword research is closely related to rank tracking, but it's used for deciding which keywords you plan on using for future content rather than those you use now.

When it comes to SEO, keyword research is the most important thing to consider when comparing the two platforms.

AHREFS



The Ahrefs Keyword Explorer provides you with thousands of keyword ideas and filters search results based on the chosen search engine.

Ahrefs supports several features, including:

  • It can search multiple keywords in a single search and analyze them together. At SEMrush, you also have this feature in Keyword Overview.
  • Ahrefs has a variety of keywords for different search engines, including Google, YouTube, Amazon, Bing, Yahoo, Yandex, and other search engines.
  • When you click on a keyword, you can see its search volume and keyword difficulty, but also other keywords related to it, which you didn't use.

SEMRUSH



SEMrush's Keyword Magic Tool has over 20 billion keywords for Google. You can type in any keyword you want, and a list of suggested keywords will appear.

The Keyword Magic Tool also lets you to:

  • Show performance metrics by keyword
  • Search results are based on both broad and exact keyword matches.
  • Show data like search volume, trends, keyword difficulty, and CPC.
  • Show the first 100 Google search results for any keyword.
  • Identify SERP Features and Questions related to each keyword
  • SEMrush has released a new Keyword Gap Tool that uncovers potentially useful keyword opportunities for you, including both paid and organic keywords.

WHO WINS?

Both of these tools offer keyword research features and allow users to break down complicated tasks into something that can be understood by beginners and advanced users alike.

If you're interested in keyword suggestions, SEMrush appears to have more keyword suggestions than Ahrefs does. It also continues to add new features, like the Keyword Gap tool and SERP Questions recommendations.

Competitor Analysis

Both platforms offer competitor analysis tools, eliminating the need to come up with keywords off the top of your head. Each tool is useful for finding keywords that will be useful for your competition so you know they will be valuable to you.

AHREFS



Ahrefs' domain comparison tool lets you compare up to five websites (your website and four competitors) side-by-side.it also shows you how your site is ranked against others with metrics such as backlinks, domain ratings, and more.

Use the Competing Domains section to see a list of your most direct competitors, and explore how many keywords matches your competitors have.

To find more information about your competitor, you can look at the Site Explorer and Content Explorer tools and type in their URL instead of yours.

SEMRUSH



SEMrush provides a variety of insights into your competitors' marketing tactics. The platform enables you to research your competitors effectively. It also offers several resources for competitor analysis including:

Traffic Analytics helps you identify where your audience comes from, how they engage with your site, what devices visitors use to view your site, and how your audiences overlap with other websites.

SEMrush's Organic Research examines your website's major competitors and shows their organic search rankings, keywords they are ranking for, and even if they are ranking for any (SERP) features and more.

The Market Explorer search field allows you to type in a domain and lists websites or articles similar to what you entered. Market Explorer also allows users to perform in-depth data analytics on These companies and markets.

WHO WINS?

SEMrush wins here because it has more tools dedicated to competitor analysis than Ahrefs. However, Ahrefs offers a lot of functionality in this area, too. It takes a combination of both tools to gain an advantage over your competition.

Pricing

Ahrefs

  • Lite Monthly: $99/month
  • Standard Monthly: $179/month
  • Annually Lite: $990/year
  • Annually Standard: $1790/year

SEMRUSH

  • Pro Plan: $119.95/month
  • Guru Plan:$229.95/month
  • Business Plan: $449.95/month

Which SEO tool should you choose for digital marketing?

When it comes to keyword data research, you will become confused about which one to choose.

Consider choosing Ahrefs if you

  • Like friendly and clean interface
  • Searching for simple keyword suggestions

  • Want to get more keywords for different search engines like Amazon, Bing, Yahoo, Yandex, Baidu, and more

 

Consider SEMrush if you:

  • Want more marketing and SEO features
  • Need competitor analysis tool
  • Need to keep your backlinks profile clean
  • Looking for more keyword suggestions for Google

Both tools are great. Choose the one which meets your requirements and if you have any experience using either Ahrefs or SEMrush let me know in the comment section which works well for you.

 

 


Match ID: 39 Score: 2.14 source: techncruncher.blogspot.com age: 722 days
qualifiers: 2.14 toxic

Filter efficiency 94.374 (40 matches/711 results)

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