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Date/Time of Last Update: Thu Apr 25 18:00:46 2024 UTC




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Britain’s natural landscape is in ruins – thanks to the Tories. Here’s how Labour will restore it | Steve Reed
Thu, 25 Apr 2024 15:57:08 GMT

Sewage pollutes our waterways, species face extinction. We must act fast to halt the decline – and we will

  • Steve Reed is shadow environment secretary

We must not be the last generation to have the opportunity to marvel at nature.

When I was growing up, I took for granted the excitement of climbing trees in the local woods at the end of our road, sleeping under the stars at Scout camp, and exploring the micro-worlds of seaside rockpools on holiday in Cornwall. Our children and grandchildren deserve to be astounded by the magnificence of our landscapes and coastlines, mesmerised by the beauty of a robin’s song, and to splash about in the local river.

Steve Reed is the MP for Croydon North, and shadow secretary of state for environment, food and rural affairs

Continue reading...
Match ID: 0 Score: 40.00 source: www.theguardian.com age: 0 days
qualifiers: 40.00 air pollution

NASA’s Optical Comms Demo Transmits Data Over 140 Million Miles
Thu, 25 Apr 2024 17:18:53 +0000
NASA’s Deep Space Optical Communications experiment also interfaced with the Psyche spacecraft’s communication system for the first time, transmitting engineering data to Earth. Riding aboard NASA’s Psyche spacecraft, the agency’s Deep Space Optical Communications technology demonstration continues to break records. While the asteroid-bound spacecraft doesn’t rely on optical communications to send data, the new technology […]
Match ID: 1 Score: 30.00 source: www.nasa.gov age: 0 days
qualifiers: 15.00 climate change, 15.00 carbon

EPA issues four rules limiting pollution from fossil fuel power plants
Thu, 25 Apr 2024 15:07:03 +0000
Coal to be hit hard, natural gas plants will have to capture carbon emissions.
Match ID: 2 Score: 30.00 source: arstechnica.com age: 0 days
qualifiers: 15.00 climate change, 15.00 carbon

The Marshall Star for April 24, 2024
Wed, 24 Apr 2024 20:51:43 +0000
NASA Announces 30th Human Exploration Rover Challenge Winners NASA announced the winners of the 30th Human Exploration Rover Challenge (HERC) April 22, with Parish Episcopal School, from Dallas, winning first place in the high school division, and the University of Alabama in Huntsville,capturing the college/university title. The annual engineering competition – one of NASA’s longest standing challenges […]
Match ID: 3 Score: 30.00 source: www.nasa.gov age: 0 days
qualifiers: 15.00 climate change, 15.00 carbon

Four ways climate change affects extreme weather
Thu, 25 Apr 2024 15:13:50 GMT
Extreme weather is becoming more frequent and more intense in many places because of climate change.
Match ID: 4 Score: 15.00 source: www.bbc.co.uk age: 0 days
qualifiers: 15.00 climate change

Washington State High Schooler Wins 2024 NASA Student Art Contest
Thu, 25 Apr 2024 13:35:39 +0000
A 12th grade artist with a passion for NASA and space took home the top prize for the 2024 NASA Student Art Contest, a nationwide competition hosted by NASA’s Langley Research Center in Hampton, Virginia. Esther Lee, of Washington State, was selected as the grand prize winner for her submission “Beyond Imagination,” which depicts a […]
Match ID: 5 Score: 15.00 source: www.nasa.gov age: 0 days
qualifiers: 15.00 carbon

The Rise of Large-Language-Model Optimization
2024-04-25T11:02:48Z

The web has become so interwoven with everyday life that it is easy to forget what an extraordinary accomplishment and treasure it is. In just a few decades, much of human knowledge has been collectively written up and made available to anyone with an internet connection.

But all of this is coming to an end. The advent of AI threatens to destroy the complex online ecosystem that allows writers, artists, and other creators to reach human audiences.

To understand why, you must understand publishing. Its core task is to connect writers to an audience. Publishers work as gatekeepers, filtering candidates and then amplifying the chosen ones. Hoping to be selected, writers shape their work in various ways. This article might be written very differently in an academic publication, for example, and publishing it here entailed pitching an editor, revising multiple drafts for style and focus, and so on...


Match ID: 6 Score: 15.00 source: www.schneier.com age: 0 days
qualifiers: 15.00 climate change

Process raw materials in Africa, urges top environmentalist
Thu, 25 Apr 2024 04:00:18 GMT

Few economic and social benefits will come to Africans if processing is all done overseas, says Wanjira Mathai

Africa must take greater control in the industries it supplies with raw materials to lift its people from poverty and seize its own destiny in a low-carbon world, one of the continent’s leading environmentalists has urged.

Wanjira Mathai, the managing director for Africa and global partnerships at the World Resources Institute thinktank, said much more of what the continent produced must be processed and made use of close to where it is produced, if the world is to shift to a low-carbon footing.

Continue reading...
Match ID: 7 Score: 15.00 source: www.theguardian.com age: 0 days
qualifiers: 15.00 carbon

Rising threat at the water’s edge
Thu, 25 Apr 2024 01:00:26 +0000
Along the mighty Bay of Bengal, the forces unleashed by climate change are overwhelming lives and livelihoods.
Match ID: 8 Score: 15.00 source: www.washingtonpost.com age: 0 days
qualifiers: 15.00 climate change

Sols 4166-4167: A Garden Full of Rocks
Wed, 24 Apr 2024 22:26:12 +0000
Earth planning date: Wednesday April 24, 2024 Here on Earth (in Toronto, specifically), it’s a very typical April which can’t quite make up its mind about whether or not it wants to be spring. On Mars (in Gale Crater), we’re well into spring, and Curiosity is enjoying the (relatively) warmer weather. As the days get […]
Match ID: 9 Score: 15.00 source: science.nasa.gov age: 0 days
qualifiers: 15.00 carbon

Kiyun Kim: From Intern to Accessibility Advocate
Wed, 24 Apr 2024 14:36:11 +0000
Kiyun Kim began at Goddard as a summer intern. Impressed by the center’s community bonds, Kim is now co-chair of a center resource group that champions accessibility and inclusivity. Name: Kiyun KimTitle: Software EngineerOrganization: Ground Software Systems Branch (Code 583) What do you do at Goddard Space Flight Center? I’m a software engineer on the […]
Match ID: 10 Score: 15.00 source: www.nasa.gov age: 1 day
qualifiers: 15.00 carbon

NASA Glenn Interactive Exhibit Earns Gold
Wed, 24 Apr 2024 12:19:14 +0000
The Ohio Museums Association (OMA) presented NASA’s Glenn Research Center in Cleveland with two OMA 2023 Visual Communications Awards during its annual meeting in Sandusky, Ohio, on April 14. NASA Glenn and contractor Impact Inc. received the Gold Award (Level 2) and the Best in Show Award for the updated “Science in Space: Interactive International Space […]
Match ID: 11 Score: 15.00 source: www.nasa.gov age: 1 day
qualifiers: 15.00 carbon

‘Children won’t be able to survive’: inter-American court to hear from climate victims
Mon, 22 Apr 2024 11:39:42 GMT

Historic hearing will receive submissions from people whose human rights have been affected by climate change

Julian Medina comes from a long line of fishers in the north of Colombia’s Gulf of Morrosquillo who use small-scale and often traditional methods to catch species such as mackerel, tuna and cojinúa.

Medina went into business as a young man but was drawn back to his roots, and ended up leading a fishing organisation. For years he has campaigned against the encroachment of fossil fuel companies, pollution and overfishing, which are destroying the gulf’s delicate ecosystem and people’s livelihoods.

Continue reading...
Match ID: 12 Score: 12.86 source: www.theguardian.com age: 3 days
qualifiers: 12.86 climate change

Sunak has set us back, says climate watchdog head
Sat, 20 Apr 2024 12:27:47 GMT
In a BBC interview, Chris Stark says the PM has not made climate change "as much of a priority as his predecessors".
Match ID: 13 Score: 8.57 source: www.bbc.co.uk age: 5 days
qualifiers: 8.57 climate change

East Palestine, After the Crash
Fri, 19 Apr 2024 18:33:49 +0000
More than a year after a train derailment and chemical fire in Ohio that made international news, residents contend with lingering sickness, uncertainty, and, for some, a desire to just move on.
Match ID: 14 Score: 8.57 source: www.newyorker.com age: 5 days
qualifiers: 8.57 toxic

University Teams Selected as Finalists to Envision New Aviation Responses to Natural Disasters
Tue, 26 Mar 2024 18:12:46 +0000
Eight teams participating in the 2024 Gateways to Blue Skies: Advancing Aviation for Natural Disasters Competition have been selected to present their design concepts to a panel of industry experts at the 2024 Blue Skies Forum, May 30 and 31, 2024 at NASA’s Ames Research Center in Mountain View, California.   Sponsored by NASA’s Aeronautics Research […]
Match ID: 15 Score: 4.29 source: www.nasa.gov age: 29 days
qualifiers: 2.14 climate change, 2.14 carbon

NASA Photographer Honored for Thrilling Inverted In-Flight Image
Wed, 17 Apr 2024 17:37:45 +0000
Riding in the back seat of a car can be boring. Riding in the back of a NASA aircraft is exhilarating, especially for photographers capturing NASA’s story. Jim Ross, photo lead at NASA’s Armstrong Flight Research Center in Edwards, California, was awarded first place for an image he took while flying upside down in a […]
Match ID: 16 Score: 2.14 source: www.nasa.gov age: 8 days
qualifiers: 2.14 carbon

NASA’s Ingenuity Mars Helicopter Team Says Goodbye … for Now
Wed, 17 Apr 2024 00:54:28 +0000
The final downlink shift by the Ingenuity team was a time to reflect on a highly successful mission — and to prepare the first aircraft on another world for its new role. Engineers working on NASA’s Ingenuity Mars Helicopter assembled for one last time in a control room at the agency’s Jet Propulsion Laboratory in […]
Match ID: 17 Score: 2.14 source: www.nasa.gov age: 8 days
qualifiers: 2.14 carbon

From saving money to being more environmentally friendly: five reasons to buy a refurbished smartphone
Tue, 16 Apr 2024 08:58:32 GMT

Buying refurbished tech might feel risky if you’ve never done it before – but we’re here to tell you, it’s the future. Here’s what you need to know ...

Whether it’s eating less meat, swapping your car for a bike or saying no to single-use plastic, many of us are making lifestyle switches to live more ethically. However, fewer of us are aware of the huge environmental impact of something we use every day – our smartphone – and what we can all do to reduce it. Keen to know more? Here are five reasons why your next smartphone should be refurbished …

Keep your carbon footprint in check
The metal extraction, shipping and production that take place before a smartphone ends up in your hands create carbon emissions – and carbon emissions are the number one cause of the climate crisis. Metal mining and the manufacturing of smartphones, which predominantly take place in the global south, are also very polluting and therefore damaging to delicate ecosystems. Extending the lifespan of a smartphone can help to reduce this impact – the longer a smartphone is in use, the less damage is done to the planet. Obviously it’s not always possible to avoid needing a new phone, so this is why buying a refurbished one – and selling or recycling your old phones – is a more sustainable choice.

Continue reading...
Match ID: 18 Score: 2.14 source: www.theguardian.com age: 9 days
qualifiers: 2.14 carbon

NASA’s DC-8 Completes Final Mission, Set to Retire
Tue, 09 Apr 2024 21:24:53 +0000
After 37 years of successful airborne science missions, NASA’s DC-8 aircraft completed its final mission and returned to the agency’s Armstrong Flight Research Center Building 703 in Palmdale, California, on April 1. The DC-8 and crew were welcomed back with a celebratory water salute by the U.S Air Force Plant 42 Fire Department after completing […]
Match ID: 19 Score: 2.14 source: www.nasa.gov age: 15 days
qualifiers: 2.14 carbon

First ever climate change victory in Europe court
Tue, 09 Apr 2024 16:24:42 GMT
"We are not made to sit in a rocking chair and knit," said one of the older Swiss women who won.
Match ID: 20 Score: 2.14 source: www.bbc.co.uk age: 16 days
qualifiers: 2.14 climate change

When Climate Goals, Housing Policy, and Corporate R&D Collide, Social Good Can Emerge
2024-04-09T00:00:00Z
Grants designed to improve housing can make homes more energy efficient and save money for low-income families, providing a powerful way to confront climate change, says research by Omar Asensio. What do the findings mean for companies trying to scale innovation?
Match ID: 21 Score: 2.14 source: hbswk.hbs.edu age: 16 days
qualifiers: 2.14 climate change

NASA Langley Team to Study Weather During Eclipse Using Uncrewed Vehicles
Fri, 05 Apr 2024 18:18:40 +0000
A six-person team of researchers from NASA’s Langley Research Center in Hampton, Virginia, will travel to Fort Drum, N.Y., to study changes in the Sun’s radiation as it reaches Earth before, during, and after the total solar eclipse April 8. Weather sensors similar to what is used on daily weather balloons by the National Weather […]
Match ID: 22 Score: 2.14 source: www.nasa.gov age: 19 days
qualifiers: 2.14 carbon

ARMD Solicitations
Fri, 05 Apr 2024 08:00:00 +0000
This ARMD solicitations page compiles the opportunities to collaborate with NASA’s aeronautical innovators and/or contribute to their research to enable new and improved air transportation systems. A summary of available opportunities with key dates requiring action are listed first. More information about each opportunity is detailed lower on this page. AAVP FellowshipKey date: April 30, […]
Match ID: 23 Score: 2.14 source: www.nasa.gov age: 20 days
qualifiers: 2.14 carbon

NASA Noise Prediction Tool Supports Users in Air Taxi Industry
Thu, 04 Apr 2024 18:57:10 +0000
Several air taxi companies are using a NASA-developed computer software tool to predict aircraft noise and aerodynamic performance. This tool allows manufacturers working in fields related to NASA’s Advanced Air Mobility mission to see early in the aircraft development process how design elements like propellers or wings would perform. This saves the industry time and […]
Match ID: 24 Score: 2.14 source: www.nasa.gov age: 20 days
qualifiers: 2.14 carbon

NASA, Health and Human Services Highlight Cancer Moonshot Progress
Thu, 21 Mar 2024 16:29:03 +0000
During an event at NASA Headquarters in Washington Thursday, NASA Administrator Bill Nelson and U.S. Department of Health and Human Services (HHS) Secretary Xavier Becerra united to note progress their respective agencies are making in space and on Earth toward President Biden and First Lady Jill Biden’s Cancer Moonshot initiative. “We go to space not […]
Match ID: 25 Score: 2.14 source: www.nasa.gov age: 35 days
qualifiers: 2.14 carbon

How NIMBYs increase carbon emissions
Thu, 14 Mar 2024 10:59:08 +0000
Opposition to new buildings has unfortunate consequences
Match ID: 26 Score: 2.14 source: www.economist.com age: 42 days
qualifiers: 2.14 carbon

NASA Armstrong Updates 1960s Concept to Study Giant Planets
Wed, 13 Mar 2024 18:21:18 +0000
NASA researchers are looking at the possibility of using a wingless, unpowered aircraft design from the 1960s to gather atmospheric data on other planets – doing the same work as small satellites but potentially better and more economically. John Bodylski, a principal investigator at NASA’s Armstrong Flight Research Center in Edwards, California, hypothesized a lifting […]
Match ID: 27 Score: 2.14 source: www.nasa.gov age: 42 days
qualifiers: 2.14 carbon

How cruise ships became a catastrophe for the planet – video
Thu, 07 Mar 2024 10:31:36 GMT

Cruising is booming – 2023 ticket sales have surpassed historic levels and 2024 has seen the launch of the largest cruise ship ever built. But as cruise tourism's popularity has increased, so have the pollution problems it brings. To customers, it may not be evident that any problems exist, since some cruise line companies claim to be becoming more climate-friendly. But the truth can be quite different. Josh Toussaint-Strauss interrogates what impact the world's biggest ships are having on the planet

Continue reading...
Match ID: 28 Score: 2.14 source: www.theguardian.com age: 49 days
qualifiers: 2.14 carbon

Hottest February marks ninth new monthly record
Thu, 07 Mar 2024 03:06:49 GMT
It's the ninth month of global temperature records in a row, driven by climate change and El Niño.
Match ID: 29 Score: 2.14 source: www.bbc.co.uk age: 49 days
qualifiers: 2.14 climate change

Why firms are racing to produce green ammonia
Tue, 27 Feb 2024 00:04:21 GMT
Ammonia is essential for fertiliser production but producing it is carbon intensive.
Match ID: 30 Score: 2.14 source: www.bbc.co.uk age: 58 days
qualifiers: 2.14 carbon

A New Way to See Your Climate Anxiety
Mon, 22 Jan 2024 12:00:00 +0000
The climate crisis has become a mental health crisis. But eco-anxiety isn’t necessarily a pathology.
Match ID: 31 Score: 2.14 source: www.wired.com age: 94 days
qualifiers: 2.14 climate change

Global Emissions Could Peak Sooner Than You Think
Wed, 17 Jan 2024 12:00:00 +0000
Global deployment of solar and wind power, plus a surge in EV sales, means emissions from fossil-fuel-derived energy will finally hit the downward slope.
Match ID: 32 Score: 2.14 source: www.wired.com age: 99 days
qualifiers: 2.14 carbon

Ahrefs vs SEMrush: Which SEO Tool Should You Use?
Tue, 01 Mar 2022 12:16:00 +0000
semrush vs ahrefs


SEMrush and Ahrefs are among the most popular tools in the SEO industry. Both companies have been in business for years and have thousands of customers per month.

If you're a professional SEO or trying to do digital marketing on your own, at some point you'll likely consider using a tool to help with your efforts. Ahrefs and SEMrush are two names that will likely appear on your shortlist.

In this guide, I'm going to help you learn more about these SEO tools and how to choose the one that's best for your purposes.

What is SEMrush?

semrush

SEMrush is a popular SEO tool with a wide range of features—it's the leading competitor research service for online marketers. SEMrush's SEO Keyword Magic tool offers over 20 billion Google-approved keywords, which are constantly updated and it's the largest keyword database.

The program was developed in 2007 as SeoQuake is a small Firefox extension

Features

  • Most accurate keyword data: Accurate keyword search volume data is crucial for SEO and PPC campaigns by allowing you to identify what keywords are most likely to bring in big sales from ad clicks. SEMrush constantly updates its databases and provides the most accurate data.
  • Largest Keyword database: SEMrush's Keyword Magic Tool now features 20-billion keywords, providing marketers and SEO professionals the largest database of keywords.

  • All SEMrush users receive daily ranking data, mobile volume information, and the option to buy additional keywords by default with no additional payment or add-ons needed
  • Most accurate position tracking tool: This tool provides all subscribers with basic tracking capabilities, making it suitable for SEO professionals. Plus, the Position Tracking tool provides local-level data to everyone who uses the tool.
  • SEO Data Management: SEMrush makes managing your online data easy by allowing you to create visually appealing custom PDF reports, including Branded and White Label reports, report scheduling, and integration with GA, GMB, and GSC.
  • Toxic link monitoring and penalty recovery: With SEMrush, you can make a detailed analysis of toxic backlinks, toxic scores, toxic markers, and outreach to those sites.
  • Content Optimization and Creation Tools: SEMrush offers content optimization and creation tools that let you create SEO-friendly content. Some features include the SEO Writing Assistant, On-Page SEO Check, er/SEO Content Template, Content Audit, Post Tracking, Brand Monitoring.

Ahrefs

ahrefs


Ahrefs is a leading SEO platform that offers a set of tools to grow your search traffic, research your competitors, and monitor your niche. The company was founded in 2010, and it has become a popular choice among SEO tools. Ahrefs has a keyword index of over 10.3 billion keywords and offers accurate and extensive backlink data updated every 15-30 minutes and it is the world's most extensive backlink index database.

Features

  • Backlink alerts data and new keywords: Get an alert when your site is linked to or discussed in blogs, forums, comments, or when new keywords are added to a blog posting about you.
  • Intuitive interface: The intuitive design of the widget helps you see the overall health of your website and search engine ranking at a glance.
  • Site Explorer: The Site Explorer will give you an in-depth look at your site's search traffic.
  • Domain Comparison
  • Reports with charts and graphs
  • JavaScript rendering and a site audit can identify SEO issues.
  • A question explorer that provides well-crafted topic suggestions

Direct Comparisons: Ahrefs vs SEMrush

Now that you know a little more about each tool, let's take a look at how they compare. I'll analyze each tool to see how they differ in interfaces, keyword research resources, rank tracking, and competitor analysis.

User Interface

Ahrefs and SEMrush both offer comprehensive information and quick metrics regarding your website's SEO performance. However, Ahrefs takes a bit more of a hands-on approach to getting your account fully set up, whereas SEMrush's simpler dashboard can give you access to the data you need quickly.

In this section, we provide a brief overview of the elements found on each dashboard and highlight the ease with which you can complete tasks.

AHREFS

ahrefs interface


The Ahrefs dashboard is less cluttered than that of SEMrush, and its primary menu is at the very top of the page, with a search bar designed only for entering URLs.

Additional features of the Ahrefs platform include:

  • You can see analytics from the dashboard, including search engine rankings to domain ratings, referring domains, and backlink
  • Jumping from one tool to another is easy. You can use the Keyword Explorer to find a keyword to target and then directly track your ranking with one click.
  • The website offers a tooltip helper tool that allows you to hover your mouse over something that isn't clear and get an in-depth explanation.

SEMRUSH

semrush domain overview


When you log into the SEMrush Tool, you will find four main modules. These include information about your domains, organic keyword analysis, ad keyword, and site traffic.

You'll also find some other options like

  • A search bar allows you to enter a domain, keyword, or anything else you wish to explore.
  • A menu on the left side of the page provides quick links to relevant information, including marketing insights, projects, keyword analytics, and more.
  • The customer support resources located directly within the dashboard can be used to communicate with the support team or to learn about other resources such as webinars and blogs.
  • Detailed descriptions of every resource offered. This detail is beneficial for new marketers, who are just starting.

WHO WINS?

Both Ahrefs and SEMrush have user-friendly dashboards, but Ahrefs is less cluttered and easier to navigate. On the other hand, SEMrush offers dozens of extra tools, including access to customer support resources.

When deciding on which dashboard to use, consider what you value in the user interface, and test out both.

Rank Tracking

If you're looking to track your website's search engine ranking, rank tracking features can help. You can also use them to monitor your competitors.

Let's take a look at Ahrefs vs. SEMrush to see which tool does a better job.

Ahrefs

ahrefs rank tracking


The Ahrefs Rank Tracker is simpler to use. Just type in the domain name and keywords you want to analyze, and it spits out a report showing you the search engine results page (SERP) ranking for each keyword you enter.

Rank Tracker looks at the ranking performance of keywords and compares them with the top rankings for those keywords. Ahrefs also offers:

You'll see metrics that help you understand your visibility, traffic, average position, and keyword difficulty.

It gives you an idea of whether a keyword would be profitable to target or not.

SEMRUSH

semrush position tracking


SEMRush offers a tool called Position Tracking. This tool is a project tool—you must set it up as a new project. Below are a few of the most popular features of the SEMrush Position Tracking tool:

All subscribers are given regular data updates and mobile search rankings upon subscribing

The platform provides opportunities to track several SERP features, including Local tracking.

Intuitive reports allow you to track statistics for the pages on your website, as well as the keywords used in those pages.

Identify pages that may be competing with each other using the Cannibalization report.

WHO WINS?

Ahrefs is a more user-friendly option. It takes seconds to enter a domain name and keywords. From there, you can quickly decide whether to proceed with that keyword or figure out how to rank better for other keywords.

SEMrush allows you to check your mobile rankings and ranking updates daily, which is something Ahrefs does not offer. SEMrush also offers social media rankings, a tool you won't find within the Ahrefs platform. Both are good which one do you like let me know in the comment.

Keyword Research

Keyword research is closely related to rank tracking, but it's used for deciding which keywords you plan on using for future content rather than those you use now.

When it comes to SEO, keyword research is the most important thing to consider when comparing the two platforms.

AHREFS



The Ahrefs Keyword Explorer provides you with thousands of keyword ideas and filters search results based on the chosen search engine.

Ahrefs supports several features, including:

  • It can search multiple keywords in a single search and analyze them together. At SEMrush, you also have this feature in Keyword Overview.
  • Ahrefs has a variety of keywords for different search engines, including Google, YouTube, Amazon, Bing, Yahoo, Yandex, and other search engines.
  • When you click on a keyword, you can see its search volume and keyword difficulty, but also other keywords related to it, which you didn't use.

SEMRUSH



SEMrush's Keyword Magic Tool has over 20 billion keywords for Google. You can type in any keyword you want, and a list of suggested keywords will appear.

The Keyword Magic Tool also lets you to:

  • Show performance metrics by keyword
  • Search results are based on both broad and exact keyword matches.
  • Show data like search volume, trends, keyword difficulty, and CPC.
  • Show the first 100 Google search results for any keyword.
  • Identify SERP Features and Questions related to each keyword
  • SEMrush has released a new Keyword Gap Tool that uncovers potentially useful keyword opportunities for you, including both paid and organic keywords.

WHO WINS?

Both of these tools offer keyword research features and allow users to break down complicated tasks into something that can be understood by beginners and advanced users alike.

If you're interested in keyword suggestions, SEMrush appears to have more keyword suggestions than Ahrefs does. It also continues to add new features, like the Keyword Gap tool and SERP Questions recommendations.

Competitor Analysis

Both platforms offer competitor analysis tools, eliminating the need to come up with keywords off the top of your head. Each tool is useful for finding keywords that will be useful for your competition so you know they will be valuable to you.

AHREFS



Ahrefs' domain comparison tool lets you compare up to five websites (your website and four competitors) side-by-side.it also shows you how your site is ranked against others with metrics such as backlinks, domain ratings, and more.

Use the Competing Domains section to see a list of your most direct competitors, and explore how many keywords matches your competitors have.

To find more information about your competitor, you can look at the Site Explorer and Content Explorer tools and type in their URL instead of yours.

SEMRUSH



SEMrush provides a variety of insights into your competitors' marketing tactics. The platform enables you to research your competitors effectively. It also offers several resources for competitor analysis including:

Traffic Analytics helps you identify where your audience comes from, how they engage with your site, what devices visitors use to view your site, and how your audiences overlap with other websites.

SEMrush's Organic Research examines your website's major competitors and shows their organic search rankings, keywords they are ranking for, and even if they are ranking for any (SERP) features and more.

The Market Explorer search field allows you to type in a domain and lists websites or articles similar to what you entered. Market Explorer also allows users to perform in-depth data analytics on These companies and markets.

WHO WINS?

SEMrush wins here because it has more tools dedicated to competitor analysis than Ahrefs. However, Ahrefs offers a lot of functionality in this area, too. It takes a combination of both tools to gain an advantage over your competition.

Pricing

Ahrefs

  • Lite Monthly: $99/month
  • Standard Monthly: $179/month
  • Annually Lite: $990/year
  • Annually Standard: $1790/year

SEMRUSH

  • Pro Plan: $119.95/month
  • Guru Plan:$229.95/month
  • Business Plan: $449.95/month

Which SEO tool should you choose for digital marketing?

When it comes to keyword data research, you will become confused about which one to choose.

Consider choosing Ahrefs if you

  • Like friendly and clean interface
  • Searching for simple keyword suggestions

  • Want to get more keywords for different search engines like Amazon, Bing, Yahoo, Yandex, Baidu, and more

 

Consider SEMrush if you:

  • Want more marketing and SEO features
  • Need competitor analysis tool
  • Need to keep your backlinks profile clean
  • Looking for more keyword suggestions for Google

Both tools are great. Choose the one which meets your requirements and if you have any experience using either Ahrefs or SEMrush let me know in the comment section which works well for you.

 

 


Match ID: 33 Score: 2.14 source: techncruncher.blogspot.com age: 786 days
qualifiers: 2.14 toxic

Filter efficiency 95.745 (34 matches/799 results)


********** TRAVEL **********
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What is Labour’s plan for rail travel and will it make tickets cheaper?
Thu, 25 Apr 2024 17:02:29 GMT

Party wants to fully nationalise train network within five years of coming to power, in ‘biggest rail reform for a generation’

Labour has made one of its most radical proposals yet in the run-up to an election campaign: to fully nationalise the train network within five years of coming to power.

The party has pledged to guarantee the cheapest fares as part of “the biggest reform of our railways for a generation”, bringing all passenger rail into national ownership under the Great British Railways (GBR) body.

Continue reading...
Match ID: 0 Score: 35.00 source: www.theguardian.com age: 0 days
qualifiers: 35.00 travel(|ing)

That sinking feeling: why long-suffering Venice is quite right to make tourists pay | Simon Jenkins
Thu, 25 Apr 2024 16:30:28 GMT

The overcrowded city is leading the way with a tax on day trippers. Surely other great European destinations should follow suit

Venice has had enough. It is sinking beneath the twin assaults of tourism and the sea and believes the answer lies in fending off visitors by charging them to enter. It is not alone. Tourism is under attack. Seville is charging for entry to the central Plaza de España. In Paris, the Mona Lisa is so besieged by flashing phones she is about to be banished to a basement. Barcelona graffiti shout, “Tourists go home, refugees welcome.” Amsterdam wants no more coach parties, nor does Rome.

The Venice payment will be complicated. It will apply at specific entry points only to day trippers to the city centre, not hotel guests. It will be a mere five euros and confined to peak times of day over the summer. This will hardly cover the cost of running it. It is a political gesture that is unlikely to stem the tourist flow round the Rialto and St Mark’s Square, let alone leave more room for Venetians to enjoy their city undisturbed by mobs.

Simon Jenkins is a Guardian columnist

Do you have an opinion on the issues raised in this article? If you would like to submit a response of up to 300 words by email to be considered for publication in our letters section, please click here.

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Match ID: 1 Score: 35.00 source: www.theguardian.com age: 0 days
qualifiers: 35.00 travel(|ing)

‘Recipe for disaster’: Venice entry fee sparks confusion and protest on day one
Thu, 25 Apr 2024 15:23:35 GMT

Some residents say €5 fee aimed at curbing tourist numbers goes against principle of freedom of movement

For more than 160 years, visitors have been arriving at Venezia Santa Lucia train station and disembarking straight into the heart of one of the world’s most historic and beautiful cities. Until Thursday, however, they had never been met by a group of stewards in white and yellow bibs demanding to know if they had downloaded their QR code.

On the first day of what the mayor of Venice has hailed as a bold experiment in reducing over-tourism, day-trippers faced a €5 (£4.30) charge, which kicked in at 8.30am on Thursday and will apply on 29 peak days until 14 July as part of a trial.

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Match ID: 2 Score: 35.00 source: www.theguardian.com age: 0 days
qualifiers: 35.00 travel(|ing)

Washington State High Schooler Wins 2024 NASA Student Art Contest
Thu, 25 Apr 2024 13:35:39 +0000
A 12th grade artist with a passion for NASA and space took home the top prize for the 2024 NASA Student Art Contest, a nationwide competition hosted by NASA’s Langley Research Center in Hampton, Virginia. Esther Lee, of Washington State, was selected as the grand prize winner for her submission “Beyond Imagination,” which depicts a […]
Match ID: 3 Score: 35.00 source: www.nasa.gov age: 0 days
qualifiers: 35.00 travel(|ing)

‘Must love dogs and rude roommates’: the scramble to get around New York’s Airbnb crackdown
Thu, 25 Apr 2024 13:00:44 GMT

Strict rules have led to a wild west of rentals, with visitors choosing between huge hotel bills or word-of-mouth deals

Until recently, visitors to New York basically had two options: hotel rooms or short-term rental platforms like Airbnb. But in September 2023, the city started enforcing a 2022 law that banned people from renting their homes for fewer than 30 days (unless the host stayed in the home with guests).

Now the only legit option for people visiting the city is hotel rooms – and they’re unaffordable for many. Most of the Times Square hotels don’t have rooms for less than $300 a night. A search for Thursday 2 May found the Muse at $356, Hampton Inn at $323 and the Hard Rock at $459 (although, because of dynamic pricing, these are subject to regular change). They’re getting more expensive still. Hotel rates have increased between the first quarter of this year and the first quarter of 2023 at twice the rate of inflation, said Jan Freitag, an analyst at the real-estate data firm CoStar Group.

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Match ID: 4 Score: 35.00 source: www.theguardian.com age: 0 days
qualifiers: 35.00 travel(|ing)

How we met: ‘She accosted me and told me she’d looked me up on Facebook’
Thu, 25 Apr 2024 11:39:29 GMT

Beccy, 49, and Natalie, 60, became best friends after she visited Natalie’s rescue farm in Ontario, Canada. They now run events together on the farm and love travelling together

When Beccy’s cousin suggested they go to an open day at a local farm, she jumped at the chance. “We live in a small rural area called South Glengarry in Ontario. She told me about this woman who rescues animals and was raising money through a visiting day,” she says. “We got there and she had so many animals and beautiful gardens. I was impressed.”

They tried to find Natalie, the farm owner, to say hello, but she was nowhere to be found. Instead, Beccy looked up the rescue centre on Facebook to learn more. A few months later, in the autumn of 2017, she mentioned the farm visit to some friends. “They told me they knew Natalie and suggested we all get together for dinner with her and her husband.”

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Match ID: 5 Score: 35.00 source: www.theguardian.com age: 0 days
qualifiers: 35.00 travel(|ing)

Spurs v Arsenal has extra edge but derby mentality may be more key than form | Karen Carney
Thu, 25 Apr 2024 11:34:18 GMT

Mikel Arteta’s side are chasing the title but Ange Postecoglou wants a top-four spot and has the tools to hurt his local rivals

After Arsenal lost to Aston Villa and went out of the Champions League in the same week, there were suggestions their season was at risk of unravelling. Since then, they have secured a win at Wolves and thrashed Chelsea but they face a pivotal test of their credentials against Tottenham on Sunday.

That game is not just about a team fighting for the title travelling to one aiming to qualify for the Champions League; there is a lot more at stake in a derby – just ask Liverpool. The effect of hostility should not be underestimated in season-defining matches. Tottenham will be desperate to dent the Gunners’ chances of securing a first Premier League trophy in 20 years.

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Match ID: 6 Score: 35.00 source: www.theguardian.com age: 0 days
qualifiers: 35.00 travel(|ing)

The Rise of Large-Language-Model Optimization
2024-04-25T11:02:48Z

The web has become so interwoven with everyday life that it is easy to forget what an extraordinary accomplishment and treasure it is. In just a few decades, much of human knowledge has been collectively written up and made available to anyone with an internet connection.

But all of this is coming to an end. The advent of AI threatens to destroy the complex online ecosystem that allows writers, artists, and other creators to reach human audiences.

To understand why, you must understand publishing. Its core task is to connect writers to an audience. Publishers work as gatekeepers, filtering candidates and then amplifying the chosen ones. Hoping to be selected, writers shape their work in various ways. This article might be written very differently in an academic publication, for example, and publishing it here entailed pitching an editor, revising multiple drafts for style and focus, and so on...


Match ID: 7 Score: 35.00 source: www.schneier.com age: 0 days
qualifiers: 35.00 travel(|ing)

‘The working class can’t afford it’: the shocking truth about the money bands make on tour
Thu, 25 Apr 2024 09:39:04 GMT

As Taylor Swift tops $1bn in tour revenue, musicians playing smaller venues are facing pitiful fees and frequent losses. Should the state step in to save our live music scene?

When you see a band playing to thousands of fans in a sun-drenched festival field, signing a record deal with a major label or playing endlessly from the airwaves, it’s easy to conjure an image of success that comes with some serious cash to boot – particularly when Taylor Swift has broken $1bn in revenue for her current Eras tour. But looks can be deceiving. “I don’t blame the public for seeing a band playing to 2,000 people and thinking they’re minted,” says artist manager Dan Potts. “But the reality is quite different.”

Post-Covid there has been significant focus on grassroots music venues as they struggle to stay open. There’s been less focus on the actual ability of artists to tour these venues. David Martin, chief executive officer of the Featured Artists Coalition (FAC), says we’re in a “cost-of-touring crisis”. Pretty much every cost attached to touring – van hire, crew, travel, accommodation, food and drink – has gone up, while fees and audiences often have not. “[Playing] live is becoming financially unsustainable for many artists,” he says. “Artists are seeing [playing] live as a loss leader now. That’s if they can even afford to make it work in the first place.”

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Match ID: 8 Score: 35.00 source: www.theguardian.com age: 0 days
qualifiers: 35.00 travel(|ing)

Carolyn Hax: Can one spouse tell another to stop traveling so much for work?
Thu, 25 Apr 2024 04:00:00 +0000
Husband’s work travel has increased, and this letter writer is burned out from carrying home, business and kids solo.
Match ID: 9 Score: 35.00 source: www.washingtonpost.com age: 0 days
qualifiers: 35.00 travel(|ing)

The Marshall Star for April 24, 2024
Wed, 24 Apr 2024 20:51:43 +0000
NASA Announces 30th Human Exploration Rover Challenge Winners NASA announced the winners of the 30th Human Exploration Rover Challenge (HERC) April 22, with Parish Episcopal School, from Dallas, winning first place in the high school division, and the University of Alabama in Huntsville,capturing the college/university title. The annual engineering competition – one of NASA’s longest standing challenges […]
Match ID: 10 Score: 35.00 source: www.nasa.gov age: 0 days
qualifiers: 35.00 travel(|ing)

How NASA Repaired Voyager 1 From 15 Billion Miles Away
Wed, 24 Apr 2024 18:00:00 +0000
The far-traveled space probe is once again transmitting usable data, after a glitch caused months of gibberish.
Match ID: 11 Score: 35.00 source: www.wired.com age: 1 day
qualifiers: 35.00 travel(|ing)

NASA’s Chandra Releases Doubleheader of Blockbuster Hits
Wed, 24 Apr 2024 14:45:43 +0000
New movies of two of the most famous objects in the sky — the Crab Nebula and Cassiopeia A — are being released from NASA’s Chandra X-ray Observatory. Each includes X-ray data collected by Chandra over about two decades. They show dramatic changes in the debris and radiation remaining after the explosion of two massive […]
Match ID: 12 Score: 35.00 source: www.nasa.gov age: 1 day
qualifiers: 35.00 travel(|ing)

Tell us: what’s your favourite everyday gadget?
Wed, 24 Apr 2024 14:40:09 GMT

We would like to hear about your favourite, most useful everyday utensil

What’s your favourite, most useful everyday gadget? It could be a much-used kitchen gizmo, a tool for your daily beauty routine that you can’t live without, or a piece of kit that makes your day-to-day life easier: anything small, genuinely useful, and inexpensive to buy (nothing over £20).

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Match ID: 13 Score: 35.00 source: www.theguardian.com age: 1 day
qualifiers: 35.00 travel(|ing)

The Showdown Over Who Gets to Build the Next DeLorean
Wed, 24 Apr 2024 10:00:00 +0000
Decades after her dad’s iconic sports car time-traveled into movie history, Kat DeLorean wants to build a modern remake. There’s just one problem: Someone else owns the trademark on her name.
Match ID: 14 Score: 35.00 source: www.wired.com age: 1 day
qualifiers: 35.00 travel(|ing)

NASA Langley Team to Study Weather During Eclipse Using Uncrewed Vehicles
Fri, 05 Apr 2024 18:18:40 +0000
A six-person team of researchers from NASA’s Langley Research Center in Hampton, Virginia, will travel to Fort Drum, N.Y., to study changes in the Sun’s radiation as it reaches Earth before, during, and after the total solar eclipse April 8. Weather sensors similar to what is used on daily weather balloons by the National Weather […]
Match ID: 15 Score: 5.00 source: www.nasa.gov age: 19 days
qualifiers: 5.00 travel(|ing)

How cruise ships became a catastrophe for the planet – video
Thu, 07 Mar 2024 10:31:36 GMT

Cruising is booming – 2023 ticket sales have surpassed historic levels and 2024 has seen the launch of the largest cruise ship ever built. But as cruise tourism's popularity has increased, so have the pollution problems it brings. To customers, it may not be evident that any problems exist, since some cruise line companies claim to be becoming more climate-friendly. But the truth can be quite different. Josh Toussaint-Strauss interrogates what impact the world's biggest ships are having on the planet

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Match ID: 16 Score: 5.00 source: www.theguardian.com age: 49 days
qualifiers: 5.00 travel(|ing)

Guardian Traveller newsletter: Sign up for our free holidays email
Wed, 12 Oct 2022 14:21:58 GMT

From biking adventures to city breaks, get inspiration for your next break – whether in the UK or further afield – with twice-weekly emails from the Guardian’s travel editors. You’ll also receive handpicked offers from Guardian Holidays.

From biking adventures to city breaks, get inspiration for your next break – whether in the UK or further afield – with twice-weekly emails from the Guardian’s travel editors.

You’ll also receive handpicked offers from Guardian Holidays.

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Match ID: 17 Score: 5.00 source: www.theguardian.com age: 561 days
qualifiers: 5.00 travel(|ing)

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